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Social Intelligence in Social Media

At the University where I studied Economics and Sociology, we were taught that social intelligence is the ability of an individual to relate to social situations of daily life. Further, we were taught that social intelligence comprises the ability to understand other people and to react in such a way toward them that the desired […]

Why You Need a Corporate Blog

I wrote a post on why Kenyans need to blog more but what I had in mind when I started writing that post was outlining reasons why Kenyan Businesses need to have corporate blogs. What is a blog? A blog is an online journal published by a person or group of people. A corporate blog […]

Facebook Fanpages over Groups: Kenya

Prologue: The Kenyan Facebook scene is notorious for Groups and not Fanpages. @Wamathai asked me on Twitter which between a Facebook Fanpage and a Group is better. Without stating the pros and cons of each, I replied with Fanpage. In all honesty, there was nothing to think about, it was an open and shut case […]

Twitter for Kenyan Businesses

I am in the process of compiling a list of Kenyans businesses currently on Twitter. But prior to publishing that post, I thought it prudent to write a post on how Kenyan businesses can use Twitter in their businesses. Twitter as you may well know by now is a real-time micro-blogging social networking platform that […]

The Democracy of Social Media

For a long while, the basis on which someone was tagged an authority in a given field was largely dictated by the mainstream media. This to a large extent is still true given my own euphoria over being largely quoted in the Business Daily. “(S)he even appeared in the paper/TV” has been a line repeated […]

Execution makes Successful Entrepreneurs

This past Saturday, I was speaking at the 140 Conference in Nairobi on Twitter for social causes in Nailab. Among the speakers and active participants were Paula Kahumbu of Wildlife Direct, Juliana Rotich of Ushahidi, Moses Kemibaro of Dotsavvy, Josiah Wanyama of Pamoja Media, Aly-Khan Satchu of Rich.co.ke, Mikul Shah of Eat Out, Ngeny, and […]

Monetizing Local Digital Content

­­­­ Local digital content comprises many online platforms and spans across just as may industries. Anybody can create local digital content but the entire “local content buzz” in Kenya around it will never gain any traction unless people clearly see the monetization channels. I read Techcrunch every waking day and the tech deals that are […]

Monetization of #Makmende

I have been having a blast watching the first viral Digital content from Kenya do rounds on the internet – traversing most social networks. Its creators have been invited to the major news stations in Kenya, their story featured on CNN and even making a debut in the Wall Street Journal blog – that is […]

Print Media Death in Kenya Imminent

I wrote a while back about Nation Media and dwindling advertising revenues. And if the occurrences this week are anything to go by, then the death of print media has just been fast tracked and the body count has started. This week, it was revealed that East Africa Magazines (EAM), the people behind most of […]

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