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The Rise of Social Commerce in Kenya

When I was still at the University, I encountered the usual hawkers plus some really smart hawkers at the Matatu (bus terminals – for non-Kenyans) terminals. Normally, whenever you board a Mat, there is a hawker who will be at your window even before your ass gets a feel of the seat. If the window […]

Talk or Walk: A Social Media Story

If you have ever walked, then you must have experienced this awkward moment. You are walking and for some reason you find yourself beside someone you don’t know, walking with the same pace as you. Something happens; you become self conscious, you feel almost obligated to talk to them or do something, anything, just to […]

Bounce Rates and Stunning Women

If there is anything that is hardcoded into a man, it is appreciation of a good looking woman. There is no man I have seen who has not let his eyes wander at the sight of a stunning beauty. Different things draw us to them. It may be their curvy shapes, beautiful faces, seductive eyes, […]

Why You Need a Corporate Blog

I wrote a post on why Kenyans need to blog more but what I had in mind when I started writing that post was outlining reasons why Kenyan Businesses need to have corporate blogs. What is a blog? A blog is an online journal published by a person or group of people. A corporate blog […]

Kenya Shifting towards Digital Marketing

Lately and you can bare me witness, digital marketing in its many forms and shapes is more and more becoming the focal point by those in the know. Print media and traditional advertisement avenues are slowly dying and its victims are trying to remain relevant hence their rebirths in digital form online. The only way […]

Social Media: Human Connections for Business Relations

I was in a Matatu heading to town when another social media moment happened. The Matatu that I was in was half empty and so the conductor was sitting with half his body outside the window as he whistled at potential passengers. Then he sees two guys approaching from the feeder road and reacts by […]

Social Media Marketing

My good friend, Githii, told me an interesting story that just spelt anecdote. He told me of this kid in primary school who was sent to the shop by his teacher to buy a bottle of soda. The soda was opened and the temptation to taste it overwhelmed his fear for the teacher. So he […]

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